ASUS Republic of Gamers (ROG) today announced that its share of the worldwide gaming laptop market has accelerated to capture nearly a quarter of all gaming laptop sales. For the month of April 2020, sales of ROG gaming laptops increased a world-leading 22.6 percent global market share — elevating the brand’s overall performance to the No. 1 position across multiple international territories.
The authoritative market data reveals that ROG gaming laptops now rank as best-sellers across both Eastern and Western Europe, the Middle East and Africa (EMEA), as well the Asia-Pacific (APAC) region.
High-end ROG RTX gaming laptops now among best sellers globally
ROG gaming laptops have excelled in the high-end market segment. Sales of ROG gaming laptops that feature the latest NVIDIA® GeForce® RTX™ graphics raced ahead to reach a dominating market share of 30.2 percent in April 2020 — or nearly a third of the entire market. This represents the No.1 position globally, meaning ROG is now officially the world’s most popular brand for high-end RTX gaming laptops.
New ROG gaming laptops for 2020 pair ultraslim designs with unstoppable performance
ROG Zephyrus Duo 15
The ROG Zephyrus Duo 15 integrates the innovative ROG ScreenPad Plus, a secondary touchscreen for innovative multitasking that brings gaming, streaming, working, and chatting together in one portable device. The 14.1-inch 4K (3840 x 1100) IPS ROG ScreenPad Plus provides a second-monitor style interaction or a dramatic continuation of the primary screen.
As the lid opens, a hinge tilts the secondary display up at a 13-degree angle for viewing comfort and draws cool air from above. This Active Aerodynamic System (AAS) arrangement means that the Zephyrus Duo can house powerful components in a slender chassis, including a 10th Gen Intel Core i9 processor and the trailblazing NVIDIA GeForce RTX 2080 SUPER graphics card.
The Zephyrus Duo ships with two high-end display options: a lightning-fast 300 Hz FHD display or a 4K UHD display with 100% Adobe RGB coverage for people who split their time between AAA gaming and content creation. NVIDIA G-SYNC technology keeps gaming visuals smooth and tear-free, while ROG GPU Switch technology enables swapping between G-SYNC and NVIDIA’s battery-saving Optimus mode.
With its one-of-a-kind secondary display, premium components, and sleek design, the ROG Zephyrus Duo 15 takes the lead on all ROG Zephyrus laptops. From its thin all-metal chassis to its powerful Thunderbolt 3 port, from its RAID 0 storage array to its top-of-the-line displays, this laptop embodies ROG’s ruthless drive for excellence.
ROG Zephyrus S17
The ROG Zephyrus S17 offers an expansive 17.3- inch display with super-narrow bezels in a svelte 18.7-millimeter-thin chassis. With a 300 Hz refresh rate and a 3 ms response time, the screen is a speed demon that can be paired with up to an NVIDIA GeForce RTX 2080 SUPER Max-Q graphics card and 10th Gen Intel Core i7 processor. It shares GPU Switch benefits with the Zephyrus Duo 15 and S15 models, as well as PANTONE Validated color accuracy making it ideal for creative work and gaming alike. Zephyrus S17 also features a full desktop-style keyboard with RGB LED backlighting, a touchpad that also functions as a numeric keypad, and an integrated volume roller with backlight brightness. System thermals benefit from a unique AAS cooling solution that opens a large intake vent beneath the system when the lid is raised.
ROG Zephyrus S15
The ROG Zephyrus S15 makes the dream of ultraportable gaming a reality. The compact 15-inch size and 18.9-millimeter-thin chassis includes top-end S17-level components, with configurations maxing out at an NVIDIA GeForce RTX 2080 SUPER Max-Q graphics card paired with a 300 Hz refresh rate display with a 3 ms response time. The combination of G-SYNC technology, ROG’s pre-applied CPU-cooling liquid metal, and an ultrahigh refresh rate delivers silky-smooth visuals. Additionally, GPU Switch technology enables gamers to toggle between G-SYNC mode for smooth gaming and Optimus mode for extended battery life. ROG Zephyrus S15 also features dual M.2 SSDs that can be configured in a blazingly fast RAID 0 array.
ROG Zephyrus M15
The ROG Zephyrus M15 offers a range of configurations with a 10th Gen Intel Core i7 processor, a choice of display options including 240 Hz and 144 Hz FHD panels as well as a 4K UHD panel, and graphics card options ranging from the NVIDIA GeForce GTX 1660 Ti up to an RTX 2070. Zephyrus M15 features a slim chassis made of structurally reinforced magnesium alloy that’s finished with a classy and soft-touch skin. An ESS Sabre DAC drives a clear and powerful audio signal with two easily accessible M.2 slots, and it packs the storage capacity to fit creative work alongside a loaded gaming library. The Zephyrus M15 offers a complete connectivity payload, including Thunderbolt 3, dual display outputs, and enough USB ports to connect a mouse, gamepad, and external storage.
ROG Strix SCAR 15/17
The ROG Strix SCAR 15 offers a 15.6-inch display with the same tournament-grade 300 Hz refresh rate, and is powered by Intel’s latest 10th Gen Intel Core i9 processor and NVIDIA GeForce RTX 2070 SUPER graphics card. The ROG Strix SCAR 17 delivers unbridled gaming power built around an IPS-level panel with an incredible 300 Hz refresh rate. It also features the latest 10th Gen Intel Core i9 processor, up to an NVIDIA GeForce RTX 2080 SUPER graphics card, and up to 32 GB of 3200 MHz DDR4 RAM for peerless performance. The SCAR series boldly proclaims its gaming chops with customizable RGB LED lighting effects, including a wraparound light bar, keyboard backlighting, as well as the ROG Keystone II NFC-enabled device that provides customizable functionality.
ROG Strix G15/17
The ROG Strix G15 and G17 are powered by up to 10th Gen Intel Core i7 processors. Graphics card options run up to the NVIDIA GeForce RTX 2070 SUPER GPU and drive high refresh rate displays built for today’s most popular esports titles. The Strix G15 and Strix G17 both have a standard 144 Hz display option, but are also available with a fast 240 Hz panel. Additionally, Strix G laptops ship in two different color schemes to emphasize personal style. Both models will be available in Original Black, but the Strix G15 Electro Punk edition is the real showstopper of the bunch, with dark brushed metal, sizzling pink highlights, and a complementary cast of gaming peripherals
ROG engages with gaming’s new generation in global campaigns
ASUS ROG continues to engage with its global community of gamers, content creators, artists and more with its latest campaigns. Announced in June 2020, ROG’s newest collaboration is with acclaimed DJ and music producer, Alan Walker, to elevate and bring gaming to a wider audience. In this partnership, ROG created a custom edition, one-of-a-kind ROG Zephyrus G14 laptop for Walker to use as a gamer, creator, and touring musician. Starting in August 2020, ROG and Alan Walker will be releasing videos that gives ROG fans from around the world an early look at Walker’s new music, future projects with ROG, and additional behind-the-scenes content.
In addition to the collaboration with Alan Walker, ROG is also launching an “Art of the Duo” campaign for the ROG Zephyrus Duo 15 that will feature musicians and artists who will pair up and combine their talents while producing their own music video to be shared to fans on social media.