NVIDIA Ends Introductory $4.99 Pricing for GeForce NOW Premium Tier

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NVIDIA fans who are interested in checking out the premium tier of its popular game streaming service but haven’t jumped in yet will now have to pay a little bit more each month. This is according to an updated FAQ on the official GeForce NOW page, which confirmed that $4.99 Founders Memberships are no longer available. While this introductory pricing is still available for earlier subscribers who choose to keep their existing memberships, new users only have two payment options for the premium tier that grants priority access to gaming servers, extended session length, and ray tracing: $9.99/month or $99.99/year.

“The ‘Founders for Life’ benefit provides GeForce NOW users who started a paid Founders membership on or before March 17, 2021 the opportunity to continue to use their Founders membership at its introductory price and plan features without a set end date, so long as NVIDIA offers the GeForce NOW service in your country,” the company explained. “To keep this benefit, you must maintain an on-going paid Founders membership without interruption and that requires, as examples, that you keep your payment information current and make timely payments, and that you use the service in accordance with the terms of use.”

“If for any reason your paid Founders membership ends, you make a billing modification, downgrade or if there is a termination, the benefit is forfeited and cannot be restarted. This benefit is only available to NVIDIA GeForce NOW users who are billed by NVIDIA’s designated merchant of record in the US, Canada, UK and members of the European Union, is not transferable, and cannot be replaced for cash or credit.”

NVIDIA also published a blog post today explaining what users can expect out of GeForce NOW’s next update. Currently rolling out to members, version 2.0.28 will improve streaming quality by introducing a unique adaptive Vsync technology that synchronizes frame rates at 60 or 59.94 Hz server-side to match the display client-side, which reduces stutter and latency. NVIDIA is also adding a new adaptive de-jitter technology that allows for increased bit rates over choppier networks.

Tsing Mui
News poster at The FPS Review.

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