Universal Filmed Entertainment Group (UFEG) has announced that it has entered into a deal with Peacock that will see its latest films reach Comcast and NBCUniversal’s streaming service no later than four months after they debut in theaters. The agreement is notable because the industry window between theatrical release and availability on streaming services or cable channels typically lasts 18 months. Some of the films that Peacock subscribers will be able to enjoy relatively shortly after their initial theatrical release include Jurassic World: Dominion and fresh installments in the animated Minions and Puss in Boots franchises. Universal also revealed that it would be developing original films exclusively for Peacock.
The new agreement maximizes consumer access to UFEG film content by segmenting the traditional Pay-One window. Peacock will have the exclusive rights to all UFEG films for the first and last four-month segments, with additional distribution partner announcements for the rights to the remaining 10 months to come. By showcasing content across multiple platforms throughout the Pay-One window, UFEG titles will constantly refresh across the streaming ecosystem ensuring no title or platform is oversaturated.