Image: GIGABYTE

The potential prices for GIGABYTE’s upcoming Z690 AORUS MASTER and Z690 AORUS ELITE AX motherboards have been teased by an Australian retailer.

According to listings spotted by momomo_us, the Z690 AORUS MASTER will cost $768.90 AUD, while the Z690 AORUS ELITE AX will cost $439.90 AUD. This translates to around $573 and $327 in USD, respectively.

The implication is that Intel’s new Z690 platform will command only slightly higher premiums despite its support for exciting new technologies such as PCIe 5.0 and DDR5 memory. GIGABYTE’s Z690 AORUS MASTER predecessor, the Z590 AORUS MASTER, costs $745.80 AUD or $556 USD.

GIGABYTE’s Z690 AORUS MASTER and Z690 AORUS ELITE AX motherboards are the first Z690 motherboards to be listed online. These will complement Intel’s next generation of mainstream desktop processors, the 12th Gen “Alder Lake-S” family. It comprises CPUs that leverage two different types of cores tuned for either performance or efficiency.

We don’t know if these prices include the Australian GST but regardless, having the price similar to existing boards in such a preliminary listing could be great news. This would mean that motherboard manufacturers won’t go crazy with early-adopter pricing for upcoming technologies on these Z690 boards such as DDR5 and PCIe 5.0.

Source: momomo_us (via Wccftech)

Don’t Miss Out on More FPS Review Content!

Our weekly newsletter includes a recap of our reviews and a run down of the most popular tech news that we published.

Join the Conversation

5 Comments

  1. Motherboard prices have been rising for the last few years. X570 and Z490 motherboards could hit as much as $1,000. I’ve seen Z590 motherboards that were upwards of $1,500. Granted, those are usually limited edition offerings that are equipped with monoblocks but still. The prices are getting absurd, and I’m the kind of guy who normally buys crap like that.

  2. I miss when $150 pretty much bought you top-tier motherboards. Anything below $200 really. My last motherboard cost me $400, but my brain usually blocks that memory out.

    [QUOTE=”Dan_D, post: 40954, member: 6″]
    The prices are getting absurd
    [/QUOTE]
    They really f*ckin’ are.

    Also is it just me, or have fan prices been going up too, over the last 7 years or so?

  3. [QUOTE=”DrezKill, post: 41030, member: 230″]
    Also is it just me, or have fan prices been going up too, over the last 7 years or so?
    [/QUOTE]

    I’ve noticed that as well.

Leave a comment