NVIDIA Has Responded to News of EVGA Terminating Its Partnership with the GPU Manufacturer


Yesterday it was announced that EVGA had cut its ties with the GPU manufacturer and today NVIDIA has responded to PC Gamer with its own statement. NVIDIA has played it safe with a diplomatic approach by keeping the statement short while avoiding any mention of the contentious details revealed yesterday.

“We’ve had a great partnership with EVGA over the years and will continue to support them on our current generation of products,” said an Nvidia representative. “We wish Andrew [Han] and our friends at EVGA all the best.”

Multiple sources have painted a picture of a dysfunctional relationship between the two. Jon Peddie Research has said that EVGA has had an increasing amount of frustrations in working with NVIDIA. It was felt that instead of being an add-in-board partner that EVGA was being treated simply as a customer and not involved in any form of engagement for new products. It was also expressed that EVGA had felt NVIDIA undercut its cards with its own Founders Editions.

According to Jon Peddie Research, “the relationship between EVGA and Nvidia changed from what EVGA considered a true partnership to [a] customer-seller arrangement whereby EVGA was no longer consulted on new product announcements and briefings, not featured at events, and not informed of price changes.”

Even though NVIDIA has responded this is likely not the end of the story as it is still unknown exactly how EVGA plans to restructure itself. This news also comes as NVIDIA is expected to officially reveal its GeForce RTX 40-series graphics cards next week. At a time when most AIB partners would normally do their own graphics cards reveals one will now be noticeably absent.

Source: PC Gamer

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Peter Brosdahl
As a child of the 70’s I was part of the many who became enthralled by the video arcade invasion of the 1980’s. Saving money from various odd jobs I purchased my first computer from a friend of my dad, a used Atari 400, around 1982. Eventually it would end up being a lifelong passion of upgrading and modifying equipment that, of course, led into a career in IT support.

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