
NVIDIA hasn’t confirmed the existence of the GeForce RTX 4070 Ti yet, but the latest rumors suggest that the third graphics card for gamers and creators powered by the Ada Lovelace architecture will cost around $899.
“This is the pricing that is currently being told to AICs and the one that is tentatively the final MSRP for the upcoming launch,” one publication claims. “At a Founder’s Edition MSRP of $899, partners lucky enough to get custom variants at B2B prices can also expect custom variants ~$50 below this mark , making the RTX 4070 Ti (at ~$849) the most affordable Ada Lovelace based NVIDIA GPU yet.”
“This is also why I am still tagging this post as a rumor – because until the marketing and documentation gets made for the launch, details like this can still change,” the writer goes on to warn. “That said, we do have confirmation from multiple sources that this is the price point being used for AICs to start generating orders for the RTX 4070 Ti.”
If true, the GeForce RTX 4070 Ti will be priced between NVIDIA’s GeForce RTX 3080 (12 GB) and GeForce RTX 3080 Ti graphics cards, which launched for $799 and $1,199, respectively.
The GeForce RTX 4090 starts at $1,599, while the GeForce RTX 4080 starts at $1,199.
Many are arguing that the GeForce RTX 4080 is priced too high based on its level of performance, with the flagship GeForce RTX 4090 being a more sensible deal.
COLORFUL has confirmed that it will be releasing a GeForce RTX 4070 Ti graphics card dubbed the BattleAx Deluxe.

Discussion (5 replies)
Join Discussion →Because of course it will
$900 for a graphics card that isn't even close to flagship. I'm so tired of this age of rip-offs. I'm sorry I ever complained about flagship prices of graphics cards back in the 2000s or early 20-teens, cuz now we have lower-end graphics cards that command higher prices than the flagships used to have! If they really charge $900 for a 4070 Ti they can kiss my @ss right after I've had diarrhea and haven't had a chance to wipe yet.
So it’s a direct competitor to the 7900XT? That sounds interesting
If they really have so many ampere chips laying around, I'd sure like to see them on the market.
Whatever. You can buy a decent 4k monitor for half of that.