The art community hasn’t been shy about letting the world know how much it despises AI, as it allows anyone, even those without a single creative bone in their body, to create passable artwork, but it appears that today’s leading tech companies couldn’t care less, with Microsoft and Adobe both launching AI-powered art generation tools today that allow users to create art just by typing in a descriptive sentence. Microsoft’s tool, Bing Image Creator, will begin to roll out to Bing preview users on both desktop and mobile starting today, while Firefly, Adobe’s family of creative generative AI models and tools for generating images and text effects, is now available in beta. Adobe Express, Adobe Experience Manager, Adobe Photoshop, and Adobe Illustrator will be the first Adobe apps to benefit from Firefly integration.
“Generative AI is the next evolution of AI-driven creativity and productivity, transforming the conversation between creator and computer into something more natural, intuitive and powerful,” said David Wadhwani, president, Digital Media Business, Adobe. “With Firefly, Adobe will bring generative AI-powered ‘creative ingredients’ directly into customers’ workflows, increasing productivity and creative expression for all creators from high-end creative professionals to the long tail of the creator economy.”
From an Official Microsoft Blog post:
We’re excited to announce we are bringing Bing Image Creator, new AI-powered visual Stories and updated Knowledge Cards to the new Bing and Edge preview. Powered by an advanced version of the DALL∙E model from our partners at OpenAI, Bing Image Creator allows you to create an image simply by using your own words to describe the picture you want to see. Now you can generate both written and visual content in one place, from within chat.
For those in the Bing preview, Bing Image Creator will be fully integrated into the Bing chat experience, rolling out initially in Creative mode. By typing in a description of an image, providing additional context like location or activity, and choosing an art style, Image Creator will generate an image from your own imagination. It’s like your creative copilot. Just type something like “draw an image” or “create an image” as a prompt in chat to get creating a visual for a newsletter to friends or as inspiration for redecorating your living room.
From an Adobe press release:
Adobe is designing Firefly to give all creators superpowers to work at the speed of their imaginations. With Adobe Firefly, everyone who creates content – regardless of their experience or skill – will be able to use their own words to generate content the way they dream it up, from images, audio, vectors, videos and 3D to creative ingredients, like brushes, color gradients and video transformations, with greater speed and ease than ever before. With Adobe Firefly, producing limitless variations of content and making changes, again and again — all on brand — will be quick and simple. Adobe will also integrate Firefly directly into its industry leading tools and services, so users can effortlessly leverage the power of generative AI within their existing workflows.
Adobe also launched a beta for Firefly today that showcases how creators of all experience and skill levels can generate high quality images and amazing text effects. Adobe believes that the full power of technology cannot be realized without great imagination to fuel it. Through the beta process, the company will engage with the creative community and customers as it evolves this transformational technology and begins integrating it into its applications. The first applications that will benefit from Adobe Firefly integration will be Adobe Express, Adobe Experience Manager, Adobe Photoshop and Adobe Illustrator.