Nikon, the Tokyo-based optics and photography giant, has announced that it will be acquiring all of Red Digital Cinema, the company behind some of today’s most popular digital film cameras. RED’s current lineup comprises the KOMODO and V-RAPTOR series, the latter of which supports shooting at up to 120 FPS at 8K, while Zack Snyder’s Rebel Moon, Warner Bros.’ The Flash, and Apple TV+’s Constellation mark some of the latest projects that were shot on RED.
RED cameras include:
Nikon on its interest in RED:
Since its establishment in 2005, RED has been at the forefront of digital cinema cameras, introducing industry-defining products such as the original RED ONE 4K to the cutting-edge V-RAPTOR [X] with its proprietary RAW compression technology. RED’s contributions to the film industry have not only earned it an Academy Award but have also made it the camera of choice for numerous Hollywood productions, celebrated by directors and cinematographers worldwide for its commitment to innovation and image quality optimized for the highest levels of filmmaking and video production.
Nikon on what customers can expect from the deal:
Nikon’s expertise in product development, exceptional reliability, and know-how in image processing, as well as optical technology and user interface along with RED’s knowledge in cinema cameras, including unique image compression technology and color science, will enable the development of distinctive products in the professional digital cinema camera market.
Nikon will leverage this acquisition to expand the fast-growing professional digital cinema camera market, building on both companies’ business foundations and networks, promising an exciting future of product development that will continue to push the boundaries of what is possible in film and video production.