Tim Kuniskis (Dodge brand chief executive officer – Stellantis) unveiled the Dodge Charger Daytona SRT Concept BEV muscle car that is both loud and fast. Mr. Kuniskis said that “The Dodge Charger Daytona SRT Concept exists because performance made us do it,” and the company promises it will continue Dodge’s reputation as an American muscle car brand.
One day ago, the brand’s first-ever electrified performance vehicle was unveiled, the all-new 2023 Dodge Hornet. Today, we revealed a peek at our eMuscle future with the Dodge Charger Daytona SRT Concept. When we said it was going to be an electric summer for Dodge, we meant it.
Dodge is about muscle, attitude and performance, and the brand carries that chip on its shoulder and into the BEV segment through a concept loaded with patents, innovations, and performance features that embody the electrified muscle of tomorrow. The Charger Daytona SRT Concept can do more than run the car show circuit; it can run a blazing quarter-mile. And when it comes to product cycles, it outruns Darwin. Charger Daytona does more than define where Dodge is headed, it will redefine American muscle in the process.
The BEV (battery electric vehicle) uses an 800V Banshee propulsion system that is faster than a Hellcat. Since EVs are typically more on the silent side of things and muscle car enthusiasts often associate the roar of an engine with performance, Dodge has outfitted the Charger Daytona SRT Concept with a 126 dB custom exhaust that incorporates an amplifier and sound chamber to make it “roar” with what is called the Fratzonic Chambered Exhaust system. Other features include an R-Wing front dynamic wing profile to honor its Daytona heritage, an eRupt multi-speed transmission with electro-mechanic shifting, 21-inch wheels, six-piston brakes, and a modern custom interior.
A Stellantis/Dodge spokesperson told Techcrunch that “we call it a concept … it is very close to production.”