EK to Increase Pricing on Select Products “by 8% on Average”

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Image: EK

Things are about to get more expensive for EK users. According to a statement that the premium liquid cooling gear manufacturer shared today, EK has been compelled to increase the prices of some of its products by 8% on average due to various factors, including raw material sourcing and labor costs. The company didn’t specify what products would be affected in its press release, but customers can expect the changes to go into effect on March 31, 2023. EK clarified that all orders placed before this date won’t be affected by the price adjustments.

From an EK letter:

Dear and valued EK customers,

In light of full transparency, we wanted to inform you of some changes that will be taking place in the coming weeks. Due to various factors like raw material sourcing difficulties, material prices, and labor costs, we will raise the prices of a selected range of our products.

These changes will occur on March 31, 2023, and the price increase will only affect certain products. Those prices will increase by 8% on average, applying to any selected product or product line our company currently offers.

All orders placed before March 31, 2023, will NOT be affected by these price adjustments.

We assure you we have not made this decision lightly but were forced to do so due to all the recent changes in the market.

Since our priority is the satisfaction of our customers and community, we are following your feedback. We heard you on what improvements you’d like to see and are committed to further improving our design, quality, and customer support to fulfill your expectations.

We remain committed to providing you with the best possible products and customer service, and this price increase will allow us to continue to do so. We understand that you have choices when it comes to your purchasing decisions, and we appreciate your continued support and loyalty to our brand.

If you have any questions or concerns about these changes, please do not hesitate to reach out to us.

Thank you for your understanding.

Team EK

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Tsing Mui
News poster at The FPS Review.

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