Ubisoft has announced that it will be increasing the number of talents working on the Assassin’s Creed brand by 40% over the coming years thanks to the positive performance of the franchise and its latest title, Assassin’s Creed Valhalla. According to an earnings report that Ubisoft shared today, Assassin’s Creed Valhalla has helped set a new record level of active users for the franchise, having achieved 44% players life-to-date than Assassin’s Creed Origins and 19% more than Assassin’s Creed Odyssey on a comparable basis. The news comes a week after Integral Reality Labs, a smart collectibles company, shared some of the first details surrounding its Assassin’s Creed NFTs, which comprise “digital souls” that represent some of the franchise’s most popular characters, including Ezio Auditore da Firenze.
Ubisoft Full-Year 2022-2023 Earnings Figures Highlights
- Assassin’s Creed: Record active users for the franchise in a year. Assassin’s Creed Valhalla now has 44% more players life-to-date than Assassin’s Creed Origins and 19% more than Assassin’s Creed Odyssey on a comparable basis, with materially higher revenue per player, leading to life-to-date net bookings up respectively +82% and +61%.
- Tom Clancy’s Rainbow Six Siege: Confirmation of the strong engagement turnaround, with playtime in Q4 strongly up +30% vs. last year. Full year PRI up 13%.
- Tom Clancy’s The Division 2: Session days up 28% YoY in Q4 leading to 36% net bookings growth over 12 months.
- Free-to-play initiatives:
- XDefiant: Closed beta reached over 1 million players with strong viewership and positive community feedback
- Upcoming test phases for Rainbow Six Mobile, The Division Resurgence and The Division Heartland
From a Ubisoft earnings report:
Yves Guillemot, Co-Founder and Chief Executive Officer, said “FY2022-23 was in line with our revised financial targets. While this past year was challenging for the industry and for Ubisoft, it was pivotal for the Company as we reinforced our strategic focus on our biggest opportunities, initiated a meaningful cost reduction plan and provided additional development time for our strong pipeline of content. As part of our progressive reallocation of resources, we notably plan to increase the number of talents working on the Assassin’s Creed brand by 40% over the coming years. Our teams are making headway across the board as we look to bring exciting gaming experiences, both premium and free-to-play, to players on all platforms in FY2023-24 and beyond. Development of this year’s line-up is progressing well with big brands like Assassin’s Creed, Avatar, Rainbow Six and The Division, as well as on long lasting Live Service titles like Skull and Bones, The Crew Motorfest and XDefiant. More information will be shared at our upcoming Forward event.
The Assassin’s Creed franchise reached a record level of active users for a given fiscal year. In terms of acquisition, Assassin’s Creed Valhalla now has 44% more players than Assassin’s Creed Origins and 19% more than Assassin’s Creed Odyssey life-to-date on a comparable timeframe, with materially higher revenue per player leading to life-to-date net bookings up respectively +82% vs. and +61%. In September, we presented a powerful roadmap for the brand, including the upcoming Assassin’s Creed Mirage, Assassin’s Creed codename Red, Assassin’s Creed codename Hexe, Assassin’s Creed codename Jade and Assassin’s Creed codename Invictus as well as the Infinity platform.
1/ Smart Collectiblesâ„¢, a Short Thread
— Assassin's Creed Smart Collectibles (@ACSmartCollect) May 11, 2023
In this thread we will be providing some tech and ordering information in regards to the Smart Collectiblesâ„¢ that we are very excited to debut with all the @assassinscreed fans!
Let's get into it 👇 pic.twitter.com/EY3OJY00W4