Apple has announced that it isn’t making enough money and will be charging people even more for many of its services. Apple TV+, Apple’s streaming service, is getting an increase from $6.99/mo. to $9.99/mo., while Arcade, Apple News+, and Apple One subscribers are getting new prices as well, with Arcade now costing $6.99 (up from $4.99), Apple News+ going to $12.99 (up from $9.99), and Apple One increasing to $19.95 from $16.95/mo. for the individual plan and to $25.95 (from $22.95) for the family plan. Apple raised the subscription price for Apple TV+ for the first time in October 2022, taking the streaming service from $4.99/mo. to $6.99/mo.
“We are focused on delivering the best experiences possible for our customers by consistently adding high-quality entertainment, content, and innovative features to our services,” Apple said in a statement received by The Hollywood Reporter. “Since launching four years ago, Apple TV+ has made history for streaming services by crossing major milestones in a short span of time, thanks to its extensive selection of award-winning and broadly acclaimed series, feature films, documentaries, and kids and family entertainment.”
“Existing subscribers will see these price increases 30 days later, on their next renewal date,” reads another shared by the AP. “We are focused on delivering the best experiences possible for our customers by consistently adding high-quality entertainment, content, and innovative features to our services.”